Facebook Is No Place To Sell A Quality Cruise – Other Cruise News: A Spate of Mid-Life Refits – From the Latest Carnival Quarterly Report
12/03/2012 3 Comments
THE CRUISE EXAMINER at Cybercruises.com
by Kevin Griffin
The Cruise Examiner for 12th March 2012
With Facebook to go to market this spring and having just arranged $8 billion in financing, we have a look at how it applies to cruising. Many cruise lines have opened Facebook pages, so we examine the results of a recent Amadeus/CLIA study of social media in the world of cruising. We also have a look at something that is keeping a lot of shipyards busy these days, the latest trend in mid-life refits for cruise ships that were built in the 1990s and early 2000s. And on Friday, Carnival Corp & PLC released its latest quarterly results. While this was the period that included the loss of the Costa Concordia, its biggest expense was a $173 million write-down against goodwill for its Spanish brand Iberocruceros (which is run by Costa).