The Launch of Culture Cruises … a new approach


Culture Cruises … more than just a cruise

Culture Cruises Limited is pleased to announce the arrival of a new company dealing exclusively with small ship cruising, river cruises and expedition voyages. The new firm will specialise in special interest cruises.

CULTURE CRUISES LIMITED

A new UK-based niche cruise marketing organisation opened last week when Culture Cruises Limited launched its website in London.

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Culture Cruises logo

The new company has been formed by Kevin Griffin and Suzy Cooper, two enthusiastic culture-loving travel entrepreneurs who aim to provide cruises with special interests: the sort of cruises that they would like to go on themselves. Their cruises will be designed for people who prefer to combine the superb relaxation of sea travel with interesting themes, fascinating lectures and superb shore visits.

This sense of purpose, in splendid combination with the unique R&R that a cruise can provide, makes the whole experience more exciting and rewarding for those who want more than just a cruise.”

The new company was formed as a joint venture in September 2018 and is managed by two directors, Kevin Griffin, and Suzy Cooper, its managing director.

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Among others, Culture Cruises is working with Ponant, who are expanding from five ships to a dozen, all newbuildings. Above is Le Lapérouse of 2018 (Photo credit Philip Plisson, Ponant)

Culture Cruises will offer cruises that are equally enjoyable for individuals, couples and groups, and the company will work with only a few carefully-selected cruise operators who provide elegant ships with extremely high standards, and exhilarating itineraries.

Kevin founded The Cruise People Ltd in London in 1992, when the UK cruise market was just beginning to grow (numbering only 229,000 then compared to more than 2 million now).

He was twice chairman of the Leading Cruise Agents of the UK and now holds a minority interest in a US river cruise project, whose vessel is presently operating under charter.

Suzy was a founder member and director of online travel agency Singular Travel, which she formed in 2004. Suzy has worked as an independent tour guide, tour manager for a wine tour operating company, as cabin crew for BOAC/British Airways and is also an Art Historian.

The Singular Travel website campaigned for and provided better deals for single travellers. Still championing that cause, Suzy has now formed Culture Cruises with Kevin in order to help single travellers pay fair prices and also to enjoy the company of like-minded folk … on special interest cruises.

On the river side, Culture Cruises will be working with Ama Waterways, whose AmaKristina is seen here (AmaKristina at Vilshofen on Danube in Germany)
On the river side, Culture Cruises is working with Ama Waterways, whose AmaKristina is seen here at Vilshofen, on the Danube in Germany

Kevin and Suzy describe themselves as “entrepreneurs with a mission.” Their ultimate goal at Culture Cruises is to differentiate themselves from the rest of the cruise market by introducing cruise tours that focus mainly on cultural themes: Art and Architecture and Food and Wine, as examples.

In order to create a reputation for quality and exclusivity, they have developed a small portfolio of selected partners that operate refined ships that carry only between 100 and 540 guests each. They have agreements with Ponant, Ama Waterways and One Ocean Expeditions and are also now working with Crystal River Cruises and Hurtigruten.

Culture cruises first booking was a Northwest Passage transit with One Ocean Expeditions (The 146-berth RCGS Resolute)
Culture Cruises’ first booking was a Northwest Passage transit with One Ocean Expeditions (left, One Ocean’s 146-berth RCGS Resolute)

Culture Cruises has opened as a niche cruise agent, and although its programme has been kept under wraps until now, it has already made its first booking, a transit of the Northwest Passage with One Ocean Expeditions in August.

Now operating as agents for Air Travel Organisers Licence (ATOL) holders, by 2020-21, the new company’s owners intend to turn the it into a fully-fledged tour operator, with its own programmes, lecturers, tour guides, etc. The company is already researching and recruiting suitable lecturers and guides.

Culture Cruises’ new website has just opened and can be found at www.culture-cruises.com while a dedicated blog is being developed at www.culture-cruises.blog.  Or feel free to Email us at info@culture-cruises.com.

For more information please call Kevin Griffin on 020 7660 1450 or 07842 576270

The Two River Amadeus’s – Other Cruise News: The Brazilian Cruise Slump – Royal Caribbean To Return To New Orleans

The Cruise Examiner for 8th May 2017

When Ama Waterways first opened in 2002 it was known as Amadeus Waterways, but changed names in 2008 to Ama Waterways. Meanwhile, Lüftner River Cruises has since adopted for itself the name Amadeus River Cruises. We have a look at both operators today. Meanwhile, with cruising booming worldwide, the Brazilian market has taken a tumble seeing passenger figures tumble as the number of passengers handled at Santos drops by more than 40%. Finally, Royal Caribbean is to return to New Orleans on 2018. .

FOR THIS WEEK’S STORY                                                                                    (See previous columns)

Norwegian To Add Hamburg And Southampton In 2017 – Other Cruise News: River Lifts And Elevators

The Cruise Examiner for 1st February 2016

Norwegian JadeLast week Norwegian Cruise Line was full of announcements for next year. First, it will base its Norwegian Jade (above) in Hamburg starting in 2017, second it will return to Southampton next year in an effort to double its UK trade and third it will base its mammoth Norwegian Getaway in Copenhagen, offering an increase of 36,000 berths there on a seasonal basis. Meanwhile, we look at the recent addition of lifts and elevators to river cruisers in Europe.ensure the long-term health of the world’s oceans.

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Record 24 River Cruisers Christened In March – The New MSC Ships – The Case of The 64,000 Disappearing Brits – Carnival Back In Norfolk

THE CRUISE EXAMINER at Cybercruises.com by Kevin Griffin

The Cruise Examiner for 24th March 2014..

Viking LongshipThis month has been a busy one for river cruise ship builders as operators have been ordering them in series, like railway carriages. By the end of the month, fully twenty-four new river cruisers will have been delivered in March, in time for the new 2014 season. Three-quarters, or eighteen of these, are for Viking River Cruises alone. The decision has now been made by MSC Cruises to build its latest “shorter but wider” class of mega ships at STX France and, as we guessed two weeks week, they will feature an internal promenade. In the UK, meanwhile, it appears that CLIA slipped up when it lost 64,000 British cruisers between January and this month. Finally, comes word that Carnival Splendor will mark a return to Norfolk by Carnival Cruise Lines when she arrives in 2015

FOR THIS WEEK’S STORY                                                                                  (See previous columns)

APT, AMA Waterways and Noble Caledonia – Grand Mistral To Become Costa NeoRiviera – Australia Liner Profile Revealed

THE CRUISE EXAMINER at Cybercruises.com by Kevin Griffin

The Cruise Examiner for 23rd September 2013

Project Orient

From starting a bus service in Melbourne in 1924, APT has come a long way in 85 years since it was formed in 1927, now having significant holdings in fifteen-ship river operator AMA Waterways and seven-ship small ship operator Noble Caledonia. As many will not have heard of them, we have an initial look this week at who they are. Meanwhile, Costa continues to cannibalize its Spanish subsidiary Iberocruceros by taking another of their ships for its own fleet. And finally, we have a look (see above) at what Project Orient’s mooted new Europe-Australia liners will look like.

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